I don’t believe it’s even possible to properly articulate what exactly is Hispanicize. If you go onto their website, they have the event defined as the largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship.
That sounds lovely written down but I can attest you won’t know what is Hispanicize until you’ve actually experienced it yourself.
A family reunion? Maybe.
A movement? Definitely.
Empowering? Of course.
Educational? You got it.
I can admit that until this year I had no idea what was Hispanicize. My good friend and mentor, Candy Calderon introduced me a few months ago. Although I could only attend the last day; let me tell you – the tears were flowing non-stop from morning to night.
All of the information that was thrown my way had me on an emotional roller coaster. I felt anger and sadness when the topic of immigration was introduced into the conversation . Then I felt motivated and for the first time, privileged. Privileged is not a typical term you’d use to describe a Latina from the streets of North Philadelphia. However, Hispanicize reminded me just how privileged I was. Privileged that my grandfather made the voyage to come to America to provide a better opportunity for his children (my aunts and uncle) and their children (my cousins and myself). Privileged because of that journey, he allowed me the opportunity to be in a room filled with Latino creators like myself. We’re talking film directors, musicians, activists, media personalities and so on. Here I was, at this powerful event representing the company I brought to life. I was connecting with brands and digital content creators from around the country who were just like me. This was my first time there but I truly felt like I belong and as if I had just met with long lost family members.
Once I arrived back to my hometown of Philadelphia, I had to take a moment to myself and go over E V E R Y T H I N G that happened – every conversation I had, every network I made and all of the information I’ve learned. I can only bow down and give my upmost respect to the founders of Hispanicize for creating something so POWERFUL.
For all of my other Latina/Latino business owners, media influencers, designers, film makers (creative families in general), make sure you are here next year. I promise you there is nothing like it and you will thank me later.
For more information about Hispanicize: