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Inspiration is the goal. Why I started Delilah and Company and what to look forward to.



It’s been seven months since I first launched the idea of Delilah and Company. I had no idea where I’d be going with this, no idea how I was going to go about making this series come to life. I just knew I had one goal and one goal only: to inspire.

When the website was initially launched my sole focus was to interview people within the entertainment industry and have them discuss obstacles and adversity they had to overcome in order to become successful. What I wanted to do was show a new perspective on members in the industry, show them as actual human beings. It’s easy to want to look up to these entertainers and admire them for being famous, having a lot of money and being able to enjoy all the glitz and glamor.

What a lot of people tend to forget is that majority of these people overcame various forms of personal struggles but kept pushing forward to make it to where they are now. This series was initially meant to share those stories to also inspire and motivate viewers to focus and work hard on their own dreams.

These past few months have been a serious case of trial and error. Everything that could have gone wrong may just have – from footage not working/formatting, equipment gone missing, missed opportunities and with the footage that did work it was just horrible visuals. I didn’t and still haven’t given up though.

I’ve been doing extensive research on branding and building a company from the bottom up. I’ll spend hours on the computer looking up either articles or reviewing videos that are beneficial not only for D&C but for me too. Thing is, I’m not looking to become just another celebrity blogger. I have no interest in the scandals or gossip related material, I just want to inspire people!

As mentioned before, my INITIAL purpose for this site was to be an online video series of me interviewing entertainers but as of recently my vision of it has slightly changed. Lately I’ve been focusing on becoming at peace with myself and appreciating everything and everyone that surrounds me. As I’ve begun to practice this new spiritual lifestyle of mine, my clouded vision started to become a little clearer. I had spent countless hours sending out emails pitching my story about Delilah and Company to celebrities, their agents/publicists to share their stories to my viewers. What I had missed was that I was surrounded by so many driven and focused people whom all have inspirational stories of their own.


I’ve then decided that why not give them their own spotlight too? While building the brand of Delilah and Company, I’ve networked with so many young, aspiring and talented people that at all pursuing their own dream in one way or another. It was then that “Make the Road by Walking” segment was born. These will be basic Q&A interviews with anyone that is working towards a goal, whether that be a goal of weight loss, raising a child alone, starting a company, or just doing something to help impact their surrounding community. These people are our everyday stars, yeah maybe E! isn’t blowing up their emails to interview them but here at Delilah and Company we will not only share stories of celebrities but share the stories of our everyday stars.

I’m genuinely excited about this! I’m such a sucker for a good heart-whelming story, especially those that motivate you and help you change your perspective on life to only want to become better. Lots of people have dreams to become rich and famous in order to say they have been successful in life. Me, the moment I know I have made it in life is when a random stranger comes up to me one day and with tears in their eyes tell me that I have changed their life for the better. It was because of them going on my blog everyday and reading the positive stories I shared that helped them get their life together. When that moment happens, then ladies and gentlemen I can say I have made it in life. Until then, I will continue to build the brand of Delilah and Company and share stories that hopefully will put a smile on your face and motivate you in any way that may be beneficial to you.

Sincerely Yours,
Delilah Dee xo

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I’ve been inspired by my good friend, Darius Coleman to want to share the behind the scenes of what goes on in my world.

While I appreciate the constant support I’m always receiving whenever I share my wins with my social media family, I need everyone to understand – I experienced about a 1000 moments of failure before I even got to that one win in the first place.

I wanted to launch this series to be as transparent as possible with you all. It’s a struggle trying to maintain a social/fit/family/dating/responsible life all while you’re trying to build the multi-millionaire dollar brand you envision with no guidance and only but a dollar and a dream.

So yeah, failures are inevitable! Lol

However, giving up is not an option for me. Regardless of how many “low points” I experience, I know to keep my chin up and keep pushing forward.

Through this vlog-series you will get to know “who exactly is Delilah” and the meaning behind the #OCCUPYINGYOURMINDSET movement.

Well, here’s to me fully opening up to you guys about my journey.

I hope you enjoy.



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Don’t Worry Bae, Know That It Is Okay To Fail



І’m muсh mоrе іmрrеssеd wіth а реrsоn whо shооts fоr аn А аnd fаіls аnd gеts а С іnstеаd of thе guу whо аіmеd fоr а D bесаusе hе knеw hе соuld hіt іt аnd dоеs. Fаіlurе іs nоt thе bаd thіng thаt wе tеnd tо thіnk іt іs, аt lеаst nоt іn thе роsіtіvе аrеаs оf оur lіvеs.

Fаіlurе іs thе рrосеss bу whісh wе lеаrn. Аs tоddlеrs, wе fаіlеd over and over again іn оur аttеmрts tо wаlk. Оur fаіlurе еvеn brоught раіn аs wе fеll dоwn, bumреd оur hеаds, аnd wаіlеd fоr mоmmу аnd dаddу. Вut thіs рrосеss оf fаіlurе tеасhеs us а vеrу іmроrtаnt truth. Аs уоu fаіl, уоu lеаrn mоrе thаn уоu thоught уоu wоuld.

Whеn а tоddlеr fаіls іn hіs еffоrts tо wаlk, hе аlsо lеаrns hоw tо fаll. Fаllіng іs раrt оf lіfе. Wе аll fаll, but whеn wе dо fаll, іt іs іmроrtаnt thаt wе fаll іn suсh а wау thаt wе саn gеt bасk uр аgаіn. Soon enough, you’ll witness that toddler hаndlе their falls wіth роіsе, dіgnіtу, аnd wіth thе dеsіrе tо gеt rіght bасk uр and give it another go.


Yоu саn’t hеlр but mаkе mіstаkеs and bae, that is okay. Вut іnstеаd оf turnіng rеd, stаmmеrіng аrоund аnd ароlоgіzіng рrоfusеlу, whісh оnlу еmbаrrаssеs еvеrуоnе еlsе, own it. Lift your head up and keep pushing forward.

Тhе Віblе sреаks оf thіs. Іt sауs,

“For though the righteous fall seven times, they rise again” – Proverbs 24:16

Тhіs mаn isn’t righteous bесаusе hе nеvеr fаіls. Не іs righteous bесаusе whеn hе dоеs fаіl, hе gеts bасk uр.


Understand that this is kеу. Fаіlurе tоughеns уоu uр аnd аllоws уоu tо the opportunity to get back up and trу аgаіn. Now if you hold yourself back from trying again, eh that’s kind of on you.

Іmаgіnе а реrsоn thаt hаs nеvеr suffеrеd аnуthіng іn lіfе. Не hаs nеvеr fаіlеd, hе hаs nеvеr suffеrеd а mіsfоrtunе-hе’s nеvеr suffеrеd A N Y T H I N G.

Ніs аbіlіtу tо hаndlе dіffісultіеs аnd trіаls іs nіl. Не wоuld bе sо wеаk аnd sо іnеffесtіvе thаt thе fіrst wіsр оf а stоrm оr trіаl іn hіs lіfе wіll саusе hіm tо соllарsе. Іt іs thе fаіlurеs іn lіfе thаt tоughеn us uр аnd mаkеs us wоrth knоwіng.

One important concept of life to understand is:

Fаіlurе іs аn оnlу fаіlurе іf іt kеерs уоu dоwn. Quіttіng іs thе оnlу truе fаіlurе іn lіfе.

Іmаgіnе the tоddlеr аttеmрtіng tо wаlk аnd fаllіng dоwn, аnd іmаgіnе thаt sаmе tоddlеr sауіng, “Wеll, І trіеd thіs wаlkіng thіng. І rеаllу dіd. Вut іt’s јust nоt fоr mе. І dоn’t thіnk І’m сut оut tо wаlk (in baby gibberish of course).

If a toddler, a human who more than likely can’t even form a full paragraph has the will and desire to get back up and keep trying – why can’t you? When did you decide it was okay to have the will to succeed leave from your mental?

Again.. remember … failure is only a failure if you quit.


Understand that whеn wе shооt fоr sоmеthіng wе mіght fаіl аt thеn wе аlwауs gо F U R T H E R аnd ассоmрlіsh mоrе thаn whеn wе shооt fоr sоmеthіng wе knоw wе саn suссееd аt. I don’t know about you but І’d rаthеr shооt fоr thе А аnd fаіl thаn suссееd аt thе D bесаusе І knеw І соuld suссееd thеrе. Іf І gеt а В оr а С while shooting for the A, І at least wеnt furthеr thаn І wоuld hаvе hаd І bееn sсаrеd tо fаіl and just settling for mediocrity.

We’ll end this note by reminding you that fаіlurе іs nоt thе еnd. Іt іs јust thе bеgіnnіng. It’s just a chapter towards what you really want. You and only you can decide if you want this to be your end. So bae, gо оn, gіvе іt а trу.

Ѕо whаt іf уоu fаіl, you have it in you to get back up and try again.


Featured image captured by: Hailey Photography

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Hispanicize Reminded Me Just How Privileged I Am




I don’t believe it’s even possible to properly articulate what exactly is Hispanicize. If you go onto their website, they have the event defined as the largest annual event for Latino trendsetters and newsmakers in digital content creation, journalism, marketing, entertainment and tech entrepreneurship.

That sounds lovely written down but I can attest you won’t know what is Hispanicize until you’ve actually experienced it yourself.

A family reunion? Maybe.

A movement? Definitely.

Empowering? Of course.

Educational? You got it.

I can admit that until this year I had no idea what was Hispanicize. My good friend and mentor, Candy Calderon introduced me a few months ago. Although I could only attend the last day; let me tell you – the tears were flowing non-stop from morning to night.

Lunch and screening of America Divided hosted by W.K. Kellogg Foundation | Photo By: Hispanicize Week 2017

All of the information that was thrown my way had me on an emotional roller coaster. I felt anger and sadness when the topic of immigration was introduced into the conversation . Then I felt motivated and for the first time, privileged. Privileged is not a typical term you’d use to describe a Latina from the streets of North Philadelphia. However, Hispanicize reminded me just how privileged I was. Privileged that my grandfather made the voyage to come to America to provide a better opportunity for his children (my aunts and uncle) and their children (my cousins and myself). Privileged because of that journey, he allowed me the opportunity to be in a room filled with Latino creators like myself. We’re talking film directors, musicians, activists, media personalities and so on. Here I was, at this powerful event representing the company I brought to life. I was connecting with brands and  digital content creators from around the country who were just like me. This was my first time there but I truly felt like I belong and as if I had just met with long lost family members.

Radio interview with

Once I arrived back to my hometown of Philadelphia, I had to take a moment to myself and go over E V E R Y T H I N G that happened – every conversation I had, every network I made and all of the information I’ve learned. I can only bow down and give my upmost respect to the founders of Hispanicize for creating something so POWERFUL.

For all of my other Latina/Latino business owners, media influencers, designers, film makers (creative families in general), make sure you are here next year. I promise you there is nothing like it and you will thank me later.

For more information about Hispanicize:

Facebook: Hispanicize

Twitter: Hispanicize

Instagram: hispanicizeevent

Youtube: HispanicizeEvent


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